{"id":15934,"date":"2025-05-30T15:51:48","date_gmt":"2025-05-30T05:51:48","guid":{"rendered":"https:\/\/brighten.com.au\/?post_type=media-centre&#038;p=15934"},"modified":"2025-05-30T15:56:05","modified_gmt":"2025-05-30T05:56:05","slug":"connective-launches-seventh-white-label-product-with-brighten","status":"publish","type":"media-centre","link":"https:\/\/brighten.com.au\/zh-hant\/media-centre\/connective-launches-seventh-white-label-product-with-brighten\/","title":{"rendered":"Connective launches seventh white label product with Brighten"},"content":{"rendered":"\n<p>Publication Date: Friday 30 May 2025<br><em>This article originally appeared in\u00a0<a href=\"https:\/\/www.brokernews.com.au\/news\/breaking-news\/connective-launches-seventh-white-label-product-with-brighten-287271.aspx?hsmemberId=236504852&amp;tu=&amp;utm_campaign=&amp;utm_medium=20250529&amp;_hsenc=p2ANqtz-8jySuwu1F0kwJwu6H-I99jRSJFnB2Z5R8nqEHZhdTxveSkqvPmQ8oNs2eYX85X0igJpoSApGlZDu9ba09djbsUXLHYd-7EACJmSlkgzeJuU5axgZw&amp;_hsmi=363952872&amp;utm_content=&amp;utm_source=\">Australian Broker<\/a><\/em>.<\/p>\n\n\n\n<p><strong>New product expands access to underserved lending markets<\/strong><\/p>\n\n\n\n<p>Aggregator&nbsp;<a href=\"https:\/\/www.brokernews.com.au\/resources\/tools\/company\/connective\/232397\/\" target=\"_blank\" rel=\"noreferrer noopener\">Connective<\/a>&nbsp;Home Loans has partnered with non-bank lender Brighten to launch&nbsp;<a href=\"https:\/\/www.brokernews.com.au\/tools\/company\/connective\/232397\/\">Connective<\/a>&nbsp;Horizon, a white label mortgage product aimed at borrowers underserved by traditional lenders.<\/p>\n\n\n\n<p>The product targets lending scenarios such as expat and non-resident borrowers, commercial securities, construction, and vacant land.<\/p>\n\n\n\n<p>This marks the seventh white label product in Connective\u2019s portfolio.<\/p>\n\n\n\n<p>\u201cConnective is all about giving our brokers the products and support they need to succeed,\u201d said Michael Goerner (pictured upper left), head of Connective Home Loans.<\/p>\n\n\n\n<p>\u201cConnective Horizon isn\u2019t just another loan product. It\u2019s a response to the demand from brokers for lending solutions they\u2019ve struggled to access until now \u2013 like expat lending, non-resident borrowers, and specialised commercial securities. We\u2019ve added this solution to help brokers diversify and grow their business.\u201d<\/p>\n\n\n\n<h2 style=\"font-size: 1.5rem; line-height: 40px;\"class=\"wp-block-heading\">Non-bank lending gains traction among brokers<\/h2>\n\n\n\n<p>The release follows increasing broker interest in alternative lending.<\/p>\n\n\n\n<p>Non-bank lenders are gaining prominence in 2025, driven by tighter serviceability assessments, increased refinancing activity, and the need for flexible lending solutions. They are expanding their market share, particularly in segments like self-employed, bridging, and&nbsp;<a href=\"https:\/\/www.brokernews.com.au\/news\/breaking-news\/smsf\/179506\/\">SMSF<\/a>&nbsp;loans, where traditional banks have become more cautious.<\/p>\n\n\n\n<p>According to Connective, non-standard loans now make up 15% of all new broker transactions \u2013 up from 8% two years ago.<\/p>\n\n\n\n<p>Jason Azzopardi (pictured upper right), CEO at Brighten, said the product is designed to meet demand in metropolitan areas where flexibility and speed are priorities.<\/p>\n\n\n\n<p>\u201cBrighten possesses deep experience delivering the most comprehensive breadth of products in the non-bank sector,\u201d Azzopardi said. \u201cWe\u2019ve developed a one-stop-shop for brokers ranging from competitive prime full doc and alt doc loans to our niche products across commercial, construction, bridging, expat and non-resident loans,\u201d he said.<\/p>\n\n\n\n<p>\u201cThe entire Brighten team is genuinely excited about this partnership with Connective. We look forward to providing the Connective network our \u2018easy to deal with\u2019 service experience.\u201d<\/p>\n\n\n\n<h2 style=\"font-size: 1.5rem; line-height: 40px;\"class=\"wp-block-heading\">Smart solutions to support broker growth<\/h2>\n\n\n\n<p>Connective Horizon adds to the aggregator\u2019s already expansive white label suite, offering brokers more choice and the ability to support complex client needs.<\/p>\n\n\n\n<p>\u201cWith Connective Horizon, we\u2019re delivering what the market is asking for,\u201d said Glenn Lees (pictured lower left), CEO of Connective.<\/p>\n\n\n\n<p>\u201cWe\u2019re confident this product will help brokers unlock new opportunities and support a broader range of clients. We\u2019re proud to partner with Brighten to bring this unique solution to market.\u201d<\/p>\n\n\n\n<p>Chris Meaker (pictured lower right), head of sales and distribution at Brighten, said the partnership significantly extends Brighten\u2019s distribution footprint.<\/p>\n\n\n\n<p>\u201cConnective Horizon gives brokers access to more options and opens up segments they may have previously struggled to serve, creating new opportunities to grow and diversify their client base,\u201d Meaker said.<\/p>\n\n\n\n<p><strong>Product features and loan types<\/strong><\/p>\n\n\n\n<p>Along with prime and near-prime full doc and alt doc options, Connective Horizon includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Expat and non-resident loans<\/li>\n\n\n\n<li>Construction loans<\/li>\n\n\n\n<li>Vacant land loans<\/li>\n\n\n\n<li>Bridging finance<\/li>\n\n\n\n<li>Commercial full doc, alt doc, and lease doc loans<\/li>\n\n\n\n<li>Short-term asset lending<\/li>\n<\/ul>\n\n\n\n<h2 style=\"font-size: 1.5rem; line-height: 40px;\"class=\"wp-block-heading\">Continued investment in broker success<\/h2>\n\n\n\n<p>Already recognised for offering one of the industry\u2019s broadest white label ranges, Connective Home Loans said Horizon is the next step in meeting modern borrower expectations.<\/p>\n\n\n\n<p>\u201cPartnership with Brighten is a major milestone in our white label journey,\u201d Goerner said. \u201cWe\u2019ll continue to innovate and expand our range to make sure Connective brokers have access to the best solutions in the market for their customers.\u201d<\/p>\n\n\n\n<h2 style=\"font-size: 1.5rem; line-height: 40px;\"class=\"wp-block-heading\">Now available to Connective members<\/h2>\n\n\n\n<p>The product is available exclusively through Connective member brokers as part of the aggregator\u2019s white label offering.<br>Connective brokers saw&nbsp;<a href=\"https:\/\/www.brokernews.com.au\/news\/breaking-news\/connective-brokers-drive-record-growth-in-2024-286748.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">record-breaking lending activity in 2024<\/a>, settling $104.8 billion across all loan types\u2014a 10.5% increase from 2023\u2014highlighting strong demand and sustained growth across the network.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aggregator Connective Home Loans has partnered with non-bank lender Brighten to launch Connective Horizon, a white label mortgage product aimed at borrowers underserved by traditional lenders.<\/p>\n","protected":false},"author":1,"featured_media":5640,"menu_order":0,"template":"","meta":{"_acf_changed":false},"categories":[35],"tags":[],"class_list":["post-15934","media-centre","type-media-centre","status-publish","has-post-thumbnail","hentry","category-media-centre-zh-hant"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - 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